Interview Startups

Journey of Prateek Singh : Exploring Room by Hour concept with Brevistay

IndiStart: Could you please tell me something about yourself?

I’m Prateek Singh, a 2015 pass-out in B.Tech CSE from Amity University, Noida. I belong from Lucknow, a passionate coder, an employee turned into an entrepreneur.

IndiStart: I would like to ask you some questions about your company. How and when did you decide to establish your own company? Is this your first company as an entrepreneur or do you also have other entrepreneurial experiences?

The idea of Brevistay stuck in mind during our trip to Manali in October 2015. We hardly stay in the hotel room yet we have paid the rent of complete 3 days. A day before we check-out around 7 PM( we have paid the rent for next day till 11 AM) this idea of a room by hour stuck in my mind. I discussed it with my friends and we have started working on it in December 2015. Yes, it is my first company and I hadn’t experienced the taste of entrepreneurship before.

IndiStart: Which reasons were the most important for you, which helped going through on founding Brevistay? What were you doing before this? Why did you decide against the old way and went on your own?

Yes, I was working at European MNC when this idea of startup appears in my mind. Behind leaving the well-settled corporate job and doing a startup a motivation from someone I admire plays an important role. According to him, there are two ways to reach your destination, either by a bus or by your own car. If you are traveling by bus, you need to follow the rules. The second way is to take your own car out and go where you want. I had taken a bus (job) initially and didn’t like it much, so I decided to own a car (startup) and solve something which the society is in need of.

IndiStart: How did your life change since you founded Brevistay? Could you compare how a normal work day was for you before and today, after the company is founded?

It changed a lot. When I say a lot, I mean it. From sitting in a 2*2 cubicle and working 9 hours to accomplish someone else dream and waiting for 1st of every month to working for yourself 24*7 it changed a lot. You are doing it for yourself, making a brand from scratch, learning from your mistakes, improving yourself day by day. In a corporate life, I was doing a single task, a portion of the big project, you get a team to guide you help you and you need to concentrate on your work only irrespective of what others are doing.

In a startup we need to do everything, there were days when I distributed pamphlet’s in streets on busy Connaught Place. I have done sales, marketing, designing everything. Not only this handling a team of 5 people’s at a time, distributing the work, getting reports and improving day by day. It’s a ride, it’s an experience that cannot be explained in words. There were days when I was on cloud nine and yes umpteen number times we hit rock bottom and thought about shutting it down and getting back to corporate jobs.

IndiStart: Did you see problems in the society which you wanted to help change? If yes, please explain what and why. Why did you decide to go for this idea and not for any other?

People walking into a hotel and asking the receptionist to give them a room for few hours is something that raises eyebrows and questions. So, changing the mentality of an hotelier as well as of people was the challenge we took up to bring about a change in our society. We are trying to break this taboo that has developed over the years through Brevistay which provides accommodation for a short stay. We thought this is one thing which is related social taboo and can be a win-win situation for hoteliers as well as customers, so we thought about implementing this.

IndiStart: What were the reactions after you got your first customers?

Before starting with the development part we had done a survey with around 500 people’s and got a positive review from almost all of them about the novelty of the concept. Customers are saving their money by only paying for the number of hours they spent in a hotel room rather than paying for whole 24 hours. We are also providing flexibility to check-in anytime and customers are loving it.

IndiStart: How did your parents and family react, as you told them you want to be an entrepreneur?

It was tough to convince them earlier, leaving a well-settled job was not an easy decision to make but my parents and family understand my vision and supported me in this journey. I am lucky to have such supportive family beside me.

IndiStart: If you could, please tell me more about the good and bad experiences you had while putting Brevistay on its feet and get the whole project running. What lessons did you learn from these experiences?

There are many up and downs in this journey, one co-founder left the company mid-way other started pursuing it as part-time. It was tough in fact very tough to get going, we were losing hopes but I was not ready to give up. There were some good experiences too, VC’s were approaching us, we were getting recognition and Investor’s started showing interest in our startup. So it’s a roller coaster ride all over. Lessons I learned through my journey is we should keep on trying. Be prepared, your co-founder will ditch you, your projections will go wrong initially, every Investor is not worth your time and be ready to say no whenever required.

IndiStart: Do you think that you make a positive impact on society?

We are changing mentality of not only hoteliers but also society through providing room on hourly basis. Booking a hotel room just for a couple of hours is still a taboo in our country and we are trying to change it. Couples on local id were not able to book rooms in hotels, but there is no law which prohibits unmarried couple’s to stay in same room irrespective of the city they belong to. We are able to educate hoteliers on this part and we are educating our society for progressive changes. This is creating a huge impact on society and they are changing these days.

IndiStart: Could you comment on “entrepreneurial trends”? Do you think today there are more/fewer entrepreneurs compared to 10 years ago? How would you explain this development? What is it going to look like in the future?

I am very happy to see this “entrepreneurial trend”, with this trend we are creating more jobs in our country, people are coming with innovative ideas these days and which is helping society in positive ways. People are more attracted to entrepreneurship these days than 10 years ago. They are happy to take the risk now and many of them are doing better than they might have done work for some company. This development is interesting but there is one alarming situation with the startup these days, they are more focused on customer acquisition than retention. In the world of competition, there are many startups working on single idea and customer is clever enough to go with the company providing more discount. This discount war is making the whole ecosystem bad. This is the reason why most of the companies fail, the success rate of startups is less than 2% which made me think there is something wrong what we are doing. Startups should start focusing on customer retention than acquisition. In future, I’m seeing a progressive country with less unemployment.

IndiStart: What tips would you give me as a young entrepreneurial individual? What are the things I must keep my eyes open for?

Chase your dreams, they do come true. Stay focused and keep on targeting bull’s eye, you will achieve success. It takes time, be patient but you will get the fruit of your hard work.

Fear will try to cheat you out of best things in your life. Don’t let it.

IndiStart: If you could, would do you everything as you did with your StartUp or would you change certain things? If yes, what? Would you even go for a different field of work than being an entrepreneur?

I have learned one thing in my journey till now, entrepreneurs need to be stubborn. Stubborn with their vision, if they believe in their vision they need to keep chasing it. You can change the path to reach the destination, but your vision should be clear in your mind. I don’t know if I could have done anything better with my life than being an entrepreneur.

Featured Image courtesy: Facebook

(As submitted to IndiStart.com. If you are interested to publish your StartUp story or blog related to startups, please check in here:- Submit StartUp Story)

Tags

About the author

IndiStart Team

IndiStart.com is your one-stop destination for StartUp and entrepreneurship related news, views, information, tools and resources. Read refreshing and informative articles, interviews, news about the StartUps and business around you. Stay informed, stay motivated.

IndiStart - India Starts Here

Related Posts

Calendar

November 2022
M T W T F S S
 123456
78910111213
14151617181920
21222324252627
282930  

RSS Meks Blog

  • 10 Best Knowledge Base & Wiki WordPress Themes 2021 September 15, 2021
    Running a successful online business requires an exceptional WordPress knowledge base theme that organizes documentation and helps customers. Customization options, intuitive navigation, unique layouts, and fast responsiveness are just some of the features you need. The following 10 WordPress wiki themes represent the best options for 2021 and beyond. Explore the full range to determine […]
    Dusan Milovanovic
  • How to increase WordPress Memory Limit (quick fixes) June 16, 2021
    Here is a post about how to increase the memory limit in WordPress. Allowed memory size exhausted error message showed up in your WordPress installation? No worries – this is one of the most common errors in WordPress. You can apply an easy fix by increasing the memory limit in your PHP. Table of Contents […]
    Dusan Milovanovic
  • How to use (and why) WordPress sitemap plugin March 1, 2021
    Did you know that by knowing how to use the WordPress sitemap plugin you can significantly improve your site’s visibility and traffic? Although it isn’t mandatory to have a sitemap on your site, having one significantly improves the site’s quality, crawlability and indexing. All this is important for better optimization, which is why we wanted […]
    Ivana Cirkovic
  • 22 free and premium podcast software for your show [2021 edition] January 18, 2021
    You’re determined to start or improve your podcast but don’t know which podcast software to use to really make it stand out? We’ve got you! #podcasting Top 22 free and premium podcast software for your show #WordPressTips #podcasting The post 22 free and premium podcast software for your show [2021 edition] appeared first on Meks.
    Ivana Cirkovic
  • Digital storytelling with WordPress – an all-in-one guide to make your web stories pop! November 23, 2020
    Wondering how to improve digital storytelling with WordPress and build more awareness and exposure of your business? Let our guide lead the way. The post Digital storytelling with WordPress – an all-in-one guide to make your web stories pop! appeared first on Meks.
    Ivana Cirkovic
  • How to use WordPress autoposting plugin to improve your visibility and SEO? September 10, 2020
    Did you know you can use the WordPress autoposting plugin for your content efforts and improve not only your time management but your business and visibility as well? The post How to use WordPress autoposting plugin to improve your visibility and SEO? appeared first on Meks.
    Ivana Cirkovic
  • How to create a personal branding site? Step-by-step DIY guide August 15, 2020
    Looking for ways and means to create a personal branding site? Well, look no further ’cause we’re giving away all the how-to’s to do it yourselves! The post How to create a personal branding site? Step-by-step DIY guide appeared first on Meks.
    Ivana Cirkovic
  • Top 15 WordPress content plugins and tools to improve your visibility and rankings July 16, 2020
    Let’s take a look at some of the must-have WordPress content plugins and tools to use to improve both your UX and rankings. The post Top 15 WordPress content plugins and tools to improve your visibility and rankings appeared first on Meks.
    Ivana Cirkovic
  • WCEU 2020 recap – key takeaways from the biggest online WordPress conference June 9, 2020
    Missed WCEU 2020 and all the exciting stuff from there? Here are all the key takeaways and main points to remember so, take notes! The post WCEU 2020 recap – key takeaways from the biggest online WordPress conference appeared first on Meks.
    Ivana Cirkovic
  • How to change the WordPress username? An easy step-by-step guide May 14, 2020
    Wondering how can you change WordPress username once you set up your blog or site? Read all about it in our helpful guide! The post How to change the WordPress username? An easy step-by-step guide appeared first on Meks.
    Ivana Cirkovic

Text

Distinctively utilize long-term high-impact total linkage whereas high-payoff experiences. Appropriately communicate 24/365.
Send this to a friend